Life Italia was constituted in 2007 with the idea to offer opticians high quality products at the most competitive price in the market.
Having created a structure, new brands, new image and the willingness of improving an already existing concept makes us launch 3 product lines, Life Italia & Sun, Life Titanium and Classic Optical.
Today, LIFE has more than 3000 clients and a sales network that covers all of Italy. Our distribution strategy is based upon a qualified team of sales rep’s that guarantee coverage of all Italian regions.
Internationally we are represented by a network of independent distributors that resell our products in their local markets.
Every year we create and launch 2 collections for all our product lines. We now have more than 200 styles in assorted colors and shapes in order to satisfy all our customer needs.